SEGURA VIUDAS GETS MANLY
Glass of Bubbly
August September 2015 Issue 8
Catherine Fallis Master Sommelier
Cava, Spain’s excellent contribution to the world of sparkling wines, is a no brainer when looking for bubbly at bargain prices. They range in quality from manufactured, mass produced and non-descript to artisanal and world class in quality. For me, the secret is finding old school quality and high class bottlings at mass-produced pricing. In other words, I want a lot for my money. So it was with great pleasure I discovered a new wine from Segura Viudas, owned and operated by the Ferrer family of Sant Sadurni d’Anoia, near Barcelona.
The Segura Viudas Gran Cuvée Reserva Brut Cava, $14 (US) was recently launched in the US market. It is a new venture for their winemaker Gabriel Suberviola, blending old vine Macabeo and Parellada with more recently planted Chardonnay and Pinot Noir. Soft and savory with notes of lemon, pear, custard, white flowers and ginger, it takes its place above the entry level Brut, Brut Rosé and Extra Dry tier (all $10 US) and the estate’s top cuvée, Reserva Heredad ($25 US).
According to Janet Kafka and Associates, their US marketing firm, “the launch of Segura Viudas Gran Cuvée Reserva is concurrent with a significant repackaging of the Segura Viudas line. The bold new packaging introduces warm chestnut undertones to create a look that is elegant yet masculine. The stately Segura Viudas crest figures prominently in the new design, creating continuity with the top-of-the-line Reserva Heredad, known for its impressive, pewter-embellished bottle. The modernized packaging creates a unified family of wines that celebrates the winery’s history, while appealing to a consumer audience that values authenticity, individuality, and adventure.”
Check out our reviews of Segura Viudas Cavas here:
